Why are Facebook ads terrific? Listen, Facebook has over 1.8 billion users as of the last count. That’s over 1.8 billion users.


That’s a lot of people that you can target for your ads.


You can literally reach every niche you can imagine. I’m tell you right now, there isn’t a niche out there that you can’t target.


It’s a global phenomenon. I can’t think of a niche. You cannot name a niche that you can’t reach. You want to learn how to skip rocks, you can reach a person, seriously, who lives by a lake, he’s young, and has some other traits you can combine  that you feel would be someone who likes to skip rocks across water.


People spend a lot of time on Facebook.  The aver age amount of time that they spend on Facebook every day is 17 minutes.


Literally, it makes me scratch my eyes.  I’m just so jealous of Facebook for having built a platform that 1.8 billion people spend an average of that much time; 17 minutes a day. 17 minutes a day on Facebook.


Alright, This part’s a little bit scary but  Facebook knows everything. That  May sound  a little bit

Creepy but as a marketer, it’s tremendously awesome and in our favor.


As a Facebook user, it’s going to make you think a little but people voluntarily provide all kinds of information about themselves on Facebook.


Facebook knows of your relationship status. They know your male or female. They know your age. They know your ethnicity. They know your religion. They know where you live.


They know the kinds of things you are interested in based on the things that you hit “like” on.

They know your job title.

They know the company you work at.

They know any non-profits you’re involved in.

They know who you’re friends with and the demographics of the people that you’re friends with.

They know the kinds of things that you react to.

They know if you’re republican, democrat.

They know the kinds of posts that you react to.

They know the events you’re targeting.

They know the stores you’re going to.

This is a gold mine of data for you. As an advertiser, you can get in there. You can target your ads more specifically than ever before. It makes it super easy to reach your ideal customer.

The viral potential is massive.

Think about the fact that people can like, and comment, and share your ad and that those get syndicated further to their friends and to their people when we know that the likelihood of some of their friends being interested in the same things as them is huge.

You can’t do this with any other ad platform. You can’t do it with Google. You can’t do it with Twitter. You can’t do it with LinkedIn. They don’t care about all that.

Facebook rewards their advertisers in a huge way with a ton of free exposure if you can make something that they believe their audience is enjoying, liking, and getting value from.


That is absolutely massive. It’s inexpensive to start. This is probably the one part where Facebook has most significantly impacted our marketing world today.

The  biggest problem with direct marketing

The this phenomenon is  The Death of Direct Marketing and the Birth of Interactive Marketing.


The  biggest problem with direct marketing was that if you wanted to do an effective direct

marketing campaign it would cost you tens of thousands of dollars to even get a start, to

even do a small test. I mean this when I say this, with Facebook you can actually start

with five dollars. That’s it.


How this opens up advertising to the world.


Imagine how this opens up advertising to the world. Everybody. You can I can do this.

You and I can go in and compete with GE, Microsoft, Apple, Yahoo, Google. We can

compete with any big company; GM, Pepsi, Coke, McDonald’s, Burger King, Pizza Hut.

You know the biggest brands that do TV ads, we can compete with them now and we

can start with as little as five dollars and Facebook is not going to give them anymore

favor than us. If we create a more engaging and a better ad that their users like more,

they will give us the cheaper ads. They will give us more syndication than the big brands.

Business of any size can now test and scale their ads. That’s amazing. It’s super easy to



The Facebook’s ad platform


Now look, when you first get into Facebook’s ad platform,  it is a little confusing. It truly is a little confusing. I’m not going to lie. Once you figure it out, once you learn it, once you see it, I’m telling you right now, you are going to be blown away at just how simple it can be.

As an SEO guy  I avoided it for so long, and I’ll tell you now, I regret being so scared of it. Now that I understand it, I don’t know how I made it so long without doing Facebook.


Don’t forget guys, we are doing three, four, five hundred thousand dollars a month in ad investment on Facebook and we’re growing it.


You don’t have to be a techy to use it. You don’t have to be anything. Seriously, it’s a

repetitive process. You’ll learn it. The only thing frustrating can be that they change the

platform a lot. It’s a little annoying. They keep changing buttons, and changing the UI,

but you know what, once you’re using it enough, it doesn’t matter. You figure things out

pretty quickly.


Facebook advertising absolutely revolutionizing the market.


Last, but not least, they are absolutely revolutionizing the market. Facebook now

has over two million active advertisers. An active advertiser is someone whose ran an ad

in the last 28 days.


We’re not talking about total advertisers since the day they began.

Active, that means someone ran an ad in the last 28 days allowing businesses to reach

exactly who they want to reach. That’s the brilliance of it.


You have geographical data, you have behavioral data, you have all kinds of demographical data, all merging into one platform, and I’m talking you can super, you can snipe, your targeted users.

This is why Facebook ads kicks butt..

Schedule a Facebook Marketing Consultation by clicking the link above. 




Learn SEO from the Pros

Do you want to learn how to increase your traffic and achieve higher rankings for the keywords that can generate more sales and revenue for your website? Then you should learn everything there is to know about SEO and become an SEO Expert. This is a Complete SEO System for Ranking in Any Niche or Industry!

Website Architecture and Optimization Course

Optimizing a website for User Experience and Search Engine Performance is really an art form. Before a website is launched, several hours need to be dedicated to research and development. Each web page needs  to structured like a sales page – landing page. Certain steps must be followed for higher conversions and organic rankings. In this course we cover strategies used behind the most successful – highly visited websites.

PPC Mastery Course

AdWords is a billion dollar industry itself. You know what that means? There are plenty of growth opportunities for AdWords account managers who can deliver high-quality results. Without good training, Google will take you to the school of hard knocks. In our  PPC Course we teach you the strategies and techniques that can help you achieve those results. We also prepare you to pass the AdWords certification tests. Tips & tricks to help you get the most out of your PPC campaigns

Google Maps Course

With up to 60% of all searches for local services being done on a mobile device, EVERY local business NEEDS to N0T 0nly have their Google My Business (GMB) page optimized and ranked in Google Maps local search results, also known as the “3-Pack.” Google shows the 3-Pack ABOVE it’s organic search results, which means many searches NEVER even make it past the 3-Pack Especially on mobile! Access to this Step-By-Step Google Maps  Training

The Ultimate Tool Kit for Remarketing

AdWords Remarketing is one of the most powerful and cost-effective ways to drive leads and conversions from the Google Display Network (GDN).  Remarketing is defined as showing ads only to individuals who have interacted with your owned digital properties (such as your blog). By focusing in on this audience, you can make highly relevant offers that are sure to drive more business.

Facebook Advertising Course

Become a Facebook Ads Master in One course. Facebook Marketing for Small Businesses is a must in this new digital age. Learn how to Take full advantage of Facebook and create customers on demand by targeting prospects based on interest and demographics. We also cover how to drastically increase the conversions of your ads by creating advertising funnels using case studies and testimonials.

Copy-writing for Websites, Press & Landing Pages

Learn How To Write Seductive Sales Copy that converts customers and attract back links to your website. Professional copy writing should accomplish both conversions and love (links) from bloggers. How To Write Ultra-Compelling Body Copy That Gets Read And Responded to is  an art form! Using Professional Ad Copy for your Website, Ads and Landing Pages is mandatory inorder to compete in this Digital Age.

Corporate Reputation Management Strategy

Reputation is not a typical marketing medium, it is a conversion factor. Reputation does not drive traffic, but it does impact if traffic will convert into paying customers or not. How someone measures your ability to help them is based on a common “X” factor; a companies reputation. This course is not about review building, but about how to effectively create positive content that helps turn window shoppers into buyers.  This is the ultimate Guide for  Online  Reputation Management  for businesses.

Understanding Google Metrics

How to use Google Search Console  & Google Analytics  Turn your website data into actionable, visual insights to help you increase ROI.

Proximity Marketing Course

Learn How To Use The Powerful  Duo  of Beacon Technology and/or Geofence-Enabled Advertising to Attract More Shoppers, Clients and Customers in any location.

Native Advertising Course

Learn how to get discovered  on Premium Publisher Sites. It’s becoming more clear now that native advertising is the next big thing. This course reveals how you can benefit from Native Advertising. We also cover how to maximize platforms on Outbrain, Taboola, RevContent, plus more…

Online Advertising Course for E-commerce & Local Businesses

Conversion from Online Advertising done right will like the below:

  • 15%  Facebook Ads.
  • 17% Google AdWords.
  • 19%  Banner-Retargeting Ads.
  • 23%  Google Organic Search (SEO).
  • 26%  Email marketing

That’s why Online Advertising needs to be creative, robust, comprehensive and include several marketing channels. Which is covered in this course

I’ve been blessed to collaberate with several SEO, PPC & Digital Marketing Agencies across the nation on various projects. As  a way to giving back  I’ve dedicated many hours in the Digital Marketing Courses listed above.

 Staying updated with the latest Online Marketing Trends are critical for business owners. Even if you are past the early startup days or have a marketing team, the most successful CEO’s and CMO’s have a working knowledge of each aspect of their business. Our online marketing courses can equip you to have knowledgeable oversight of any  digital marketing campaigns.

Which digital marketing course should you take to boost your marketing skills?

If you’re too busy. My team of 20 is here to help!

In addition, the team have created Turn Key Online Marketing Programs for Specific Companies listed below. 

After several years,  we can ONLY  work with companies who ALSO believe in Multi-Touch Point Marketing Channels. 



Curious about my Team's Approach to Online Marketing