Facebook Advertising Lead Generation Course.

Become a Facebook Ads Master in One course. Facebook Marketing for Small Businesses is a must in this new digital age. Learn how to Take full advantage of Facebook and create customers on demand by targeting prospects based on interest and demographics. We also cover how to drastically increase the conversions of your ads by creating advertising funnels using case studies and testimonials

OVERVIEW AND COURSES

Learn Search Engine Optimization and Website Marketing Strategies from the Pro

Why We Use Facebook Ads

Amplify your social media marketing campaigns with Facebook advertising. Facebook ads allow you to target specific audiences, so you can make sure your ads are getting in front of the right people. This course will help new Facebook advertisers effectively create, budget, place, and manage Facebook ads.

 

Social media strategist Garrett Cassells takes you through the basics: setting up an account, understanding ad structure, and using the Ads Manager tools. She shows you how to make critical placement and budget decisions wisely. Learn when to promote pages vs. individual posts, when to use photo ads vs. link ads, and whether to place ads in the desktop or mobile news feed, in the sidebar, Instagram, or other places in Facebook’s advertising network.  Garrett also shows you how to run ad reports, so you can determine whether your ads are accomplishing your goals. Finally, leave with some tips for writing great ads, choosing effective images, and improving ad performance.

How to Run Effective Facebook Ads
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Create a Facebook Page & Business Manager
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Facebook Ads Manager Walkthrough
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Facebook Pixel (Introduction & Installation)
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Facebook Campaign Objectives
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Facebook Remarketing
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Creating Facebook Ads
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Creating Instagram Ads
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Creating Custom Audiences
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Creating the Perfect Offer
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Become an Expert Facebook Ads Copywriter
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Optimizing Facebook Ads
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WHO SHOULD TAKE THIS COURSE?

Marketing Managers

Responsible for producing or executing a marketing plan.  Looking to update their skills in developing an online marketing strategy.

Business Owners

Looking to incorporate online and  digital marketing to attract more prospects or improve their ability to converse with marketing team members.

College Students

Considering a career in Online Marketing. This program will give you the tools to begin a career path in the evolving, integrated world of marketing and media – whether you want to become a part of a marketing team or start your own venture.

Entrepreneurs

Entrepreneurs who are new to online marketing strategies and would like to know techniques you can use to improve your website’s ranking on the results pages of search engines such as Google.

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