Facebook Advertising Lead Generation Course.
Become a Facebook Ads Master in One course. Facebook Marketing for Small Businesses is a must in this new digital age. Learn how to Take full advantage of Facebook and create customers on demand by targeting prospects based on interest and demographics. We also cover how to drastically increase the conversions of your ads by creating advertising funnels using case studies and testimonials
OVERVIEW AND COURSES
Learn Search Engine Optimization and Website Marketing Strategies from the Pro
Why We Use Facebook Ads
Amplify your social media marketing campaigns with Facebook advertising. Facebook ads allow you to target specific audiences, so you can make sure your ads are getting in front of the right people. This course will help new Facebook advertisers effectively create, budget, place, and manage Facebook ads.
Social media strategist Garrett Cassells takes you through the basics: setting up an account, understanding ad structure, and using the Ads Manager tools. She shows you how to make critical placement and budget decisions wisely. Learn when to promote pages vs. individual posts, when to use photo ads vs. link ads, and whether to place ads in the desktop or mobile news feed, in the sidebar, Instagram, or other places in Facebook’s advertising network. Garrett also shows you how to run ad reports, so you can determine whether your ads are accomplishing your goals. Finally, leave with some tips for writing great ads, choosing effective images, and improving ad performance.
How to Run Effective Facebook Ads
Create a Facebook Page & Business Manager
Facebook Ads Manager Walkthrough
Facebook Pixel (Introduction & Installation)
Facebook Campaign Objectives
Creating Facebook Ads
Creating Instagram Ads